ELEMENTS OF IOWA CITY VIDEO BREAKDOWN
sUMMER TIME VIBES: IOWA CITY, IOWA
CHECK OUT THE VIDEO THAT INSPIRED ME TO MAKE THIS
CHECK OUT THE GUY BEHIND THIS 2023 TREND
Hey! I'm Justin
Welcome to Shenny Visuals.
Let me tell you how I got here…
Growing up between China and America, I was always caught in between worlds. Moving around a lot growing up helped shape my own perspective on the world, which naturally turned me towards creating. After playing around with 3D animation & video editing all throughout high school, I picked up my first camera when I was 19, where I used my passion for sports to land my first big break - working with my college's basketball & football teams.
After graduating from business school, I took a gap year to explore the creative world full time. I briefly worked as the head creative producer at an NIL sportswear brand before taking a leap of faith and freelancing full-time. That's when I started finding my own lane, blending traditional productions with surreal, internet-influenced aesthetics, which has lead to working with Lexus, MLB, Vans, Chicago Bulls, as well a bunch of cool film & music projects throughout the years.
Over time, I've naturally stepped into more directing, but editing is still in my DNA. For me, directing and editing are inseparable parts of building a visual world, and I'm always thinking about how rhythm, structure, and angles will live in the final cut. For every project I direct, I'm also leading the post process – often editing the work myself or leading the process so the final piece delivers exactly envisioned.
WATCH THE VIDEO HERE
WHY DID I MAKE THIS VIDEO?
IT’S SIMPLE, I WANTED A CHALLENGE. I WAS THE ORIGNAL VIDEO FROM SOMEONE I LOOKED UP TO WHO IS NOT TOO FAR AWAY FROM ME AND SAID, I CAN’T DO ALL OF THAT YET, BUT LET ME SEE WHAT I CAN DO. SO I GOT MY CAMERA AND JUST DID IT. AFTER 3 DAYS OF SHOOT OVER 7,000 PHOTOS AND 30 MINUTES OF VIDEO, I HAD SOME THAT TOOK ANOTHER WEEK TO EDIT AND I WAS PROUD OF IT. IT CRASHED MY COMPUTER SO MANY TIMES I LOST COUNT, BUT I DID IT! i LEARNED HOW TO USE MY SOFTWEAR BETTER. I LEANED HOW TO TAKE BETTER PHOTOS AND VIDEOS FOR PROJECTS LIKE THIS, AND ABOVE ALL ELSE, I LEARNED TO HAVE FUN WITH THIS BUSINESS OF MINE. IT CAN GET SO SERIOUS FROM TIME TO TIME AND THIS WAS A FUN PROJECT THAT GOT ME SOME EXTRA EYE BALLS YES, BUT ALL MADE THE INNER CREATIVE IN ME PROUD!
IN THIS POST, DARSHAUN BREAKS DOWN HOW HE MADE THE “ELEMENTS OF IOWA” 2023 EDIT…